what is emergent order?

emergent order (n.) [ih-mur-juh nt awr-dr]

  1. The spontaneous emergence of order out of chaos in self-organizing systems.
  2. Austin-based creative agency and production company specializing in innovative branded content campaigns.


A creative agency is a company that helps you define your identity, tell your story, and achieve your marketing goals. As an agency, we deliver tactical strategies that get results. Our design and digital teams develop cross-platform multimedia stories for brands, individuals, and non-profits.


A production company plans and executes projects in a variety of media, including feature films, commercials, branded content, live events, and interactive entertainment. Emergent Order has deep experience developing, producing, and distributing video content for film, television, and digital platforms.


Better strategy. Better creative. Better outcomes. By bringing strategy, design, and execution together under the same roof, we can radically reduce transaction costs (did we mention that we’re econ nerds?) and deliver more effective content. For a more explicit list of our capabilities, click here.

What is branded content?

[divider img="tv"]

The advertising world is being turned upside down. As social media moves closer to the center of most marketing strategies, brands of all sizes have started listening to their audiences. One high-value audience in particular (hint: they rhyme will “fillennials”) has emphatically rejected traditional advertising in favor of branded content produced with a purpose beyond pure consumption.

Emergent Order partners with brands to create and distribute compelling multi-platform content that drives consumer action. Our team has been delivering successful branded content campaigns for nearly two decades, building equity and generating engagements by telling stories that align with brand goals.

We measure, monitor, and optimize our branded content campaigns in real time. This allows our team to integrate data-driven insights into the creative design and structure of our marketing. Does that mean we put science above art? Absolutely not. It means we tell smarter brand stories.


[divider text="Founders"]

Our co-founders cut their teeth in New York City, creating award-winning integrated marketing campaigns for some of the world’s biggest brands, including Burger King, Subaru, Geico, and more. Then they discovered breakfast tacos. The rest is history.

John Papola

CEO + Exec Creative Director

Josh Meyers

Head of Post Production

Lisa Versaci

Development Executive

[divider text="The Team"]

5 dogs. 14 geeks. 200 Apple products.

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Marshall Walker Lee

Associate Creative Director

Cody Lee

Head of Digital Marketing

Michele Roi

Head of Operations

Teryn Fogel

Head of Production

Adam Ziskie


Ashley Abedini

Digital Marketing Coordinator

Bryan Hunt

Motion Designer

Dwight Fisher

Associate Producer

Ellen Bartling

User Experience Designer

Josh Hilliard

Assistant Editor

Justin Pierret


Mike Roberson

Production Coordinator

Page Jensen-Slättengren


The Dogs