The Emergent Order team’s amazing technical and creative skills were so important to the project and we’re very proud of what we’ve achieved.
Our team loves animals. Just ask our office dogs. All six of them. So we leapt at the opportunity to partner with Whole Foods Market and the Humane Society of the United States to produce At the Fork, a documentary film about animals, farming, food…and our boss’s lifelong obsession with baby back ribs. But we didn’t stop there: In addition to the film, we created 2 websites, 1 immersive virtual reality app, a multi-platform impact marketing campaign, and much, much more.
Don’t believe the hype, teenagers have it rough. Besides facing constant scrutiny from parents, teachers, and the media, they’re entering the workforce at one of the most uncertain times in modern history. Maybe that’s why more than 80% of teens want to be able to harness the power of the sharing economy to earn a living. We created Share Wars to introduce teens to the underlying economic principles that are helping the sharing economy rewrite the rules of work and income.
The nonprofit Beacon Center of Tennessee approached Emergent Order with an unusual request: Create a multi-platform marketing campaign to repeal Tennessee’s Hall Tax, an 87-year-old income tax that disproportionately harmed senior citizens and small business owners.
The Independent Institute is an Oakland, CA-based nonprofit research center that sponsors studies of critical social and economic issues. When their first mobile app, a tax calculator called MyGovCost, failed to connect with millennials, they asked our team to overhaul the app and create a branded content campaign to drive downloads and engagement.
When State Policy Network asked Emergent Order to create a campaign to inspire Americans to stand up for their civil liberties, we did what we do best: We told stories. The resulting cross-platform campaign featured documentary videos, editorial content, targeted social media marketing, and local advertising on TV and radio. The results? 230,000 video views resulting in 10,000 new Facebook fans and 18,000 website visits.
Inspired by optical illusions and their role in shaping human perception, we created a brand identity for a nonprofit committed to changing the way we look at institutions, media, and politics.
San Marcos, Texas was recently named one of the “10 Most Exciting Small Cities in America” by Business Insider; and as far as we’re concerned, the most exciting thing in San Marcos is My Magic Mud. This family-friendly line of activated charcoal hygiene products is exploding in popularity, and our digital marketing campaign has helped them unlock new markets in America and beyond.
We play just as hard as we work. Inspired by the possibilities of virtual reality, we used a 3D-printed camera rig and 14 GoPros to create EO VR LAB: a virtual playground for VR storytelling.
Whoever said that the best defense is a strong offense never staged a military coup. Here at Emergent Order, we believe that war is, y’know, bad. It hurts people, destroys property, and wastes precious resources. So we were excited to help a new nonprofit dedicated to promoting military restraint build a unique brand identity.
Inspired by our favorite Saturday morning cartoons, we partnered with Powerhouse Animation Studios to create The Kronies, a team of political antiheroes led by the most powerful man in America, Big G. We started with a satirical commercial for Kronies action figures, but we didn’t stop there. Our team produced a suite of animated shorts, character videos, and PSAs featuring General Surgeon, Bankor, Ariel Stryker, Kaptain Korn, and Parts & Labor.
Conceived and produced by the Emergent Order team in partnership with New York City’s Moving Picture Institute, EconPop is the ultimate expression of our geeks-with-heart ethos—an original web series that explores (and sometimes explodes) economic themes in popular films like RoboCop and WALL-E. Hosted by comedian Andrew Heaton and distributed on EO’s Econstories channel, season one of EconPop grabbed more than 1 million organic views in 12 months.
Emergent Order developed a full suite of branded content and promotional materials to launch KindHealth, an innovate insurance marketplace that gives customers everything they need—and nothing they don’t—to find the perfect plan.
During South by Southwest 2015, we decided to throw a party to celebrate all the things we love: Technology, storytelling, and music. We invited innovators from Chaotic Moon, Honest Dollar, Whole Foods Market, and Overstock.com to address the huddled masses on Austin’s famous 6th Street, and we asked one of our favorite local bands, The Octopus Project, to keep the party rolling late into the night.